"Intern, get me a Campari"

Its Steve's favouirte drink... so what is the history of Campari?

Before the Campari International reached over 33 million bottles in annual sales, Campari family made significant steps in aperitif culture, inventing the historical marketing strategy with its ruby red coloured herbal spirit.

Gaspare Campari was born in 1828 in the small town of Castelnuovo,